There are news about the Fashion Week Frankfurt x Berlin! Currently it seems that the shows will stay in Berlin. The fairs around Panorama, Seek & Co. are moving to the trade fair city of Frankfurt. Here are the first headlines:
shows stay in Berlin
Updates from the media:
- Trade fairs move to Frankfurt am Main
Fashion Week remains Berlin in the future – Berliner Morgenpost
Berlin. Berlin does not have to do without a fashion week in the future. This was emphasized on Tuesday by creative agency Nowadays, organizer of the show format Mercedes-Benz Fashion Week. On Monday, Messe Frankfurt and the Premium Group had a surprise.
Fashion Week: The shows will stay in Berlin – Promiflash
Big confusion around the Berlin Fashion Week! On Monday, the latest news about the popular fashion week had surprised many fans: After almost 13 years, the major event, which takes place twice a year, will move from the capital to Frankfurt according to media reports – including the shows and parties. But that doesn’t seem to be the case at all: part of the Fashion Week will stay in Berlin after all!
FW Berlin moves to Mainhatten (interview) – FIV Magazine
Fashion Week Frankfurt – The Frankfurt Fashion Week starts in summer 2021! The city of Frankfurt speaks of an “investment”. It is official, the Fashion Week is moving to Frankfurt am Main. Fairs like Premium, Seek but also Neonyt are moving to the international banking metropolis Frankfurt. Instead of “Poor but sexy” (Berlin’s long-standing slogan), the fashion of the new seasons is now presented between high-rise buildings – an upgrade? We met with Stephan M. Czaja, owner of one of the biggest German model agencies “Cocaine Models” and author of the most successful book for young models, “The Model Book”. He is also the organizer and promoter of the final Fashion Week Show in Berlin, the “Fashion Week Finals” with his fashion show agency (from CM). What does he say about the Fashion Week move from Berlin to Frankfurt?
The Berlin Fashion Week is still taking place – Tagesspiegel
After the loss of the fashion fairs, the industry is looking for new meaning: a “House of Fashion” would offer a perspective. And: The Berlin Fashion Week should continue to exist.
We need to get sexier – FAZ
We need to become sexier and this is what will happen with Fashion Week – banking city, home of Germany’s largest airport, traffic hub: Frankfurt stands for many industries, but for fashion? Claudio Montanini is convinced: “The organization of the Fashion Week in Frankfurt can change the image of the metropolis decisively for the better. As President of the Marketing Club, Montanini, owner of a communications agency, is a face of the creative scene in Rhine-Main, which should benefit from the radiance of the Fashion Week. “Frankfurt is still internationally regarded as an economically and financially strong, but still boring city,” says Montanini.